We’re thrilled to invite internal communications professionals to an exclusive webinar in partnership with the IoIC, hosted by one of our global Microsoft 365 experts, Suzy Dean.  

Internal Communications teams are under growing pressure to prove that their work shapes real organisational outcomes. Yet the latest industry research highlights the challenge: there’s a 73% gap between comms ambitions and reality.  

Many teams are still reporting on surface-level engagement – not the employee behaviours that demonstrate alignment to business priorities.

Clicks and likes don’t tell you whether behaviour changed, or whether employees understood and acted. 

In this webinar, we’ll tackle this challenge head-on by introducing a new measurement model and mindset to help you optimise communications, influence action and demonstrate strategic value.

What’s in store for you? 

Measure what truly matters 

Move beyond surface level engagement metrics and identify behavioural signals that reveal adoption, understanding and sentiment.  

Turn insight into action  

Learn how to refine messaging, targeting and journeys based on real usage data.  

Close the 73% gap 

Connect communication activity directly to strategic objectives and prove your impact with confidence.  

Why Attend? 

    • Learn from a Microsoft MVP and digital workplace expert who has delivered complex, global transformations across multiple industries.
    • Adopt a new measurement mindset and a practical framework to confidently demonstrate the strategic value of your internal communications.
    • Continuously optimise your internal communications campaigns through an evidence-based loop of analysing and iterating communications in Microsoft 365.

    Register now

    Join us to gain actionable insights and a modern approach to IC analytics rooted in employee behaviour and real business outcomes. Secure your place today. 

    Tuesday 24th March 11:00am 

    Meet your hosts

    Your next read:

    Internal communications teams know the struggle of content overload all too well. If this challenge sounds familiar, take a look at Suzy’s latest blog, where she shares practical strategies to help comms teams get back in control.